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4 Ways Multichannel Contact Centers Boost Customer Satisfaction

Posted by 3CLogic on Feb 25, 2016 9:32:04 AM

There was little need for multichannel contact centers before the advancement of technology, but with consumers reaching businesses through a variety of communication channels and touch points, obtaining one has become imperative. 

There are over 7 high-profile channels that allow people to stay connected with customers, and that number is only getting bigger. The ability to contact customers and have them contact you in a variety of forms improves the quality and brand of a company, so it’s important to understand the following 4 ways multichannel contact centers boost customer satisfaction.

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Topics: multichannel contact center, customer satisfaction

4 Reasons Cold Calling Is Still A Modern Sales Prospecting Strategy

Posted by 3CLogic on Feb 17, 2016 1:55:44 PM

Cold calling has always been a classic sales technique, but what keeps it current is it’s ability to adapt and advance. In the past, a sales person would greet a stranger, read from a script, and try to sound charming. Their methods were limited to door-to-door selling and basic phone calls. With the number of door-to-door sales people down from 33,000 people in 2000 to fewer than 7,000 in 2010, one would expect the same thing to happen to cold calling via the telephone, but such a rapid decrease has not been the case. And this is largely due to the fact that new and more advanced technology that has been made available for call centers. Let’s check out 4 advancements that have enabled cold calling to remain a modern sales prospecting strategy.

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Topics: cold calling, sales prospecting

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