The Secrets of Customer Retention

Posted by Madeleine Coe on Jul 9, 2013 2:00:00 PM

Marketing tends to focus on gaining new customers. You want to grow your business, so you focus on the question of how to draw people in. But when you focus on gaining a valuable and qualified audience, it is easy to neglect the base of customers who are already engaged with your business.

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Topics: customer service, crm integration, B2B marketing, small business solution, best business practices, small contact center software

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