The Role of Multichannel Communications in the Contact Center Space

Posted by Rachel Brink on Oct 16, 2014 9:01:00 AM

According to Oracle, businesses following a multichannel customer care strategy achieve more than double (9.7 vs. 3.9%) year-over-year improvements in customer satisfaction, as opposed to those using only a single channel. While voice has always been the dominant mode of communication, with 98% utilization amongst businesses and the channel with the highest client satisfaction ratings across all generations, alternative means of communication are playing an increasingly important role within the customer service space.

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Topics: customer service, call center, crm integration, multichannel contact center, multichannel call center, email, contact center, social media, voice, chat, text, virtual assist

Emails Ahoy! Making the Most of Your Multichannel Contact Center

Posted by Madeleine Coe on Aug 27, 2013 2:00:00 PM

Coming off of a brief beach vacation from work, I’m feeling pretty nautical. Of course, now that I’m back at my desk, I feel flooded by the tide of emails that have come into my inbox.

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Topics: 360 view, contact channels, call center software features, multichannel contact center, multichannel call center, email

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