Attention sales reps, put on your capes

Posted by Kristen Braun on Feb 27, 2015 9:39:21 AM

No matter where we go, we are bombarded by advertisements trying to sell us something. Catchy slogans such as “Just do it” fill billboards and flash across television screens, hoping to garner our attention long enough to make us feel like we need to “Just do it” all the way down to the Nike store on the corner. But the sale is not made simply when you walk in the door, or when you pick up the phone to order online. The steps in between the advertisement and the transaction are the key ingredients to running a successful business, and they are implemented by your sales and customer service reps.

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Topics: customer service, sales

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