Have you ever joined a fantasy baseball league? Statistics are vital to knowing whether or not to draft a player or trade them. It can be the key to winning or losing. The same can be applied to business. Accurate reporting can analyze key data related to employee performance, customer profiles, and can often be targeted to extract the direct information that you need from the pile. In the SaaS industry, this is something that is becoming more and more complex as new innovations arise. But why is this so important, and what should you be looking for when it comes to analyzing your data?