Jun 16

The 3 Pronged Approach to Customer Journey Mapping

Posted by Rachel Brink on Jun 16, 2015 10:47:09 AM

These days, the customer experience is everything. In fact by 2020, customer service is expected to overtake price and product as a brand’s key differentiator. And according to a recent Gartner survey of senior executives, 89% of respondents plan to compete primarily on the basis of customer experience by next year.

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Topics: customer service, customer experience, customer journey